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Searching for the SEO pot of gold
In a recent B2B Marketing magazine article (Feb 2011, Best Practice) SEO experts in the b2b marketing sector mused on the forthcoming changes in this space. Here I lay out the essence of what they said...
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How to ensure you use the most relevant SEO keywords in your B2B marketing
Rightly or wrongly, the Internet is still built on text based code. So making sure your site is optimised with the right text customers are using to inform their search is a critical part of your...
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Keywords in practice: SEO for b2b marketing
So, anyone dabbling in the area of SEO knows that selecting the right keywords is an important, but first step in designing a kick-ass b2b search engine marketing strategy, right? (If not, here’s a...
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